Mindfully made. MACHETE is an accessories brand born from the belief that the everyday items we wear and love should be beautiful and long lasting. Designed in Atlanta by founder JJ Matchett, MACHETE jewelry and accessories are handcrafted with longevity and sustainability in mind. Elevating the brand identity and system through various touchpoints communicates the quality of the products, and serves as a thoughtful yet minimal backdrop to showcase the striking original designs and materials.

Mindfully made. MACHETE is an accessories brand born from the belief that the everyday items we wear and love should be beautiful and long lasting. Designed in Atlanta by founder JJ Matchett, MACHETE jewelry and accessories are handcrafted with longevity and sustainability in mind. Elevating the brand identity and system through various touchpoints communicates the quality of the products, and serves as a thoughtful yet minimal backdrop to showcase the striking original designs and materials.

Client: MACHETE
Role: Creative Director + Designer
Studio: Studio Corrin
Development: Robbie Sherrard
Photography: BJARNE x TAKATA
Product Photography: Benny Cuppini

Featured: 
Fonts In Use
Mindsparkle Mag
Glossy

View Website

Client: MACHETE
Role: Creative Director + Designer
Studio: Studio Corrin
Development: Robbie Sherrard
Photography: BJARNE x TAKATA
Product Photography: Benny Cuppini

Creative Services:
Brand Identity
Identity System Design
Brand Guidelines
Website Design
Art Direction
Packaging
Newsletter Template Design
Ad Creative
Social Template Design
Messaging

Creative Services:
Brand Identity
Identity System Design
Brand Guidelines
Website Design
Art Direction
Packaging
Newsletter Template Design
Ad Creative
Social Template Design
Messaging

Featured:
Fonts In Use
Mindsparkle Mag
Glossy

View Website